Tag Archives: International Coach Federation

ROI Warning – Your Mileage May Vary!

Co-authored by Nick Wilkins and Dr Sunny Stout Rostron Naturally business coaches want to market their services. And what more tempting way to sell business coaching than to quote nice big numbers about the return on investment (ROI) the client … Continue reading

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Achieving Your Desired Outcomes

This article is adapted from Sunny Stout Rostron’s new book, Business Coaching Wisdom and Practice: Unlocking the Secrets of Business Coaching (2009) which is available from Knowledge Resources (www.knowres.co.za) The focus of the coaching conversation is to help the client … Continue reading

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Contracting Service for Success

This article is adapted from Sunny Stout Rostron’s new book, Business Coaching Wisdom and Practice: Unlocking the Secrets of Business Coaching (2009) which is available from Knowledge Resources (www.knowres.co.za) Coaching in South Africa is currently a service industry. To date, … Continue reading

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The Practise of Ethics & the Ethics of Practice

This article is adapted from Sunny Stout Rostron’s new book, Business Coaching Wisdom and Practice: Unlocking the Secrets of Business Coaching (2009) which is available from Knowledge Resources (www.knowres.co.za) Ethics are most often recognized as the rules of conduct in … Continue reading

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